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Challenge.
BrandMaker is the leading SaaS provider of effective and scalable marketing ops management solutions.
The company delivers the visibility, control, and agility that enterprise marketers require to optimize their marketing operations and tames the complexity of multinational marketing campaigns, budgets, and team workflows.
BrandMaker teamed up on an ambitious transformation: expanding their brand experience that would solidify their leader status in a rapidly changing industry synchronising the requirements of many stakeholders and the efforts of team members working on different locations and time zones.
COMPANY
BrandMaker (now Uptempo)
INDUSTRY
B2B | SaaS | Software | Marketing tech
MY ROLE
Branding, Graphic Design, Art Direction
KEY STAKEHOLDERS
CMO, Account Managers, Product Marketing, HR, Product Owners, Sales