olligrafik-symbol-dark

Bernd Sauter Bau

Brand new feeling for a family-run construction company

01

Challenge.

BS-Bauunternehmung GmbH, previously known as Bernd Sauter Bauunternehmung GmbH, has been a family-run company based in Philippsburg since 1993. With their permanent team of civil engineers, technicians and skilled workers, they build shells and turnkey houses for residential and industrial construction. I created an entirely new brand for the subsidiary that would solidify their status as a local construction leader.

COMPANY

Bernd Sauter Bau

INDUSTRY

Construction | Engineering | Architecture

MY ROLE

Branding, Graphic Design, Art Direction

02

The brand.

A typographic overlay was created to fusion the letters B and S playing with the bold and structured forms, colors and lines.

I created a dynamic, contemporary color palette strengths the tend to be at the forefront of technical advances. The typography system is a modern sans serif typeface with a technical bold character. Without being intrusive, the font shows a clear aesthetic and functionality. Its variations are flexible to implement on different touchpoints.

03

Brand collaterals.

I created a mini brand book providing information on the key design elements that should be included on the stationery items, such as the logo, typography, color palette, and any other relevant brand assets. all elements are also scalable for the future, with a forward-looking focus on different channels.

Aligned with the vision for the brand and the goals of the company, I proposed a modern, clear, elegant, and customer-focused aesthetic.

Start a project.

Let’s discover how I can help your organization become even greater. To contact, simply email me at hello@eligavito.de or use the contact form.